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Federal provisions have a blindspot whereby a store can sell as much CBD as it wants, as long it doesn’t make any health claims about its products, put it in food nor add it to dietary supplements.

Secondly, your product quality will impact customer satisfaction and your CBD brand reputation. After all, 24% of CBD users named the ability of the product to generate the “desired effect” as their primary purchase driver. When your product fails to deliver on the ‘effects’ promise due to poor content, you’d struggle to win repeat business. Other buying priorities include ingredients quality, price, concentration and consumption method (e.g. oil, edible, vape).

9 Steps for Starting a CBD Business Online

When it comes to the CBD niche, your business plan is also your navigator for staying atop of changing regulatory policies, conflicting operational priorities and new business opportunities, fueled by the market demand. Plus, it’s the document your financial supporters and other stakeholders will want to see.

For example, 90% of Etsy shoppers said that product image quality is a purchase trigger for them. If you have the budget, hire a professional photographer to shoot a series of product-only and lifestyle images for your brand. Those short on cash can also snap amazing ecommerce pictures on a budget.

Your next step is to select supporting shipping and fulfillment software — a tool that will help you set shipping rates, manage logistics, print labels and auto-dispatch updates to customers. To minimize hassle and mistakes, your app should integrate directly into your ecommerce platform. You can discover different shipping and fulfillment apps on the BigCommerce marketplace. Don’t forget to check if your pick also iterates with the carrier you plan to use!

CBD, or cannabidiol, is the nonpsychoactive ingredient in the marijuana plant. The chemical that is responsible for weed’s psychoactive effects is called THC, or tetrahydrocannabinol, and it is mostly removed from CBD products. Basically, THC gets you high. CBD doesn’t.

People turn to CBD for all kinds of reasons, including for help sleeping better and dealing with headaches. Some people are just curious about the CBD and cannabis beauty items that are now on the market.

The products that show up on Amazon when you search “CBD” are most likely made of hemp oil, sometimes called hemp seed oil, which is extracted by cold-pressing hemp seeds. It doesn’t contain any THC and generally contains very little CBD.

Because Amazon won’t cut it, we did some digging to find a handful of reliable companies and retailers that sell authentic CBD products. From CBD bath salts to CBD pet treats, there are plenty of trusthworthy places to buy from in 2019.

Below, 15 of our legitimate CBD companies and retailers that sell the real deal: