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fake cbd oil

Typically, these products are usually priced extremely low, so like most things, if the price seems too good to be true, it probably is.

Although both can be considered hemp oil, there is a huge difference between hemp seed oil and full spectrum hemp extract. This is a technicality that many Amazon retailers use to get away with marketing their products as “hemp oil” or “hemp extract”, because they are aware that most people don’t know the difference.

2. Hemp Seed Oil

There is no such thing as clear full spectrum extract. If it is clear, there is no way for it to be full spectrum, because full spectrum hemp extract has undergone the least amount of processing, which means it retains a majority of the natural plant materials and therefore has a naturally darker hue.

Amazon bans its sellers from mentioning CBD in their listings — however, search results for CBD will bring up over half a dozen pages of “hemp products”. There are typically two types of products: genuine CBD sellers who skirt around the wording in order to make their products available, and outright scammers who use blatant medical claims and deceptive advertising to sell fake CBD products.

When you see a product on Amazon that is advertising
“140,000mg” of hemp oil in a 30mL bottle, there are several red flags to alert you that the product isn’t everything that it is presenting itself to be. The worst part is, these are some of the highest selling products on Amazon for that category.

Search for CBD Oil on Amazon and you’ll get over 1,000 results. It’s not a good idea to try and sift through these and find a winner. Instead of spending time and money trying to validate the legitimacy of the many CBD brands out there coming out of the woodwork, why not let someone else handle this? Turns out the U.S. Hemp Authority was put together for that purpose. While the name sounds legitimate, we don’t just assume they are. A look at their website shows their leadership team and their history which we’ll try and paraphrase here.

Throughout our time researching CBD, we’ve observed a few common themes. The first is that people will respond variably to CBD at differing doses. In other words, CBD affects everyone a bit differently. What CBD will not do is get you high. That’s the problem here. If you’ve ever bought fake weed, you know that the first time you tried to blaze up with it, the taste wasn’t there and there was no high. You knew immediately that what you bought was fake. The difference with CBD is that it does not make you high and you can’t actually feel the effects of it. Instead, people will say things like “I feel less anxiety” or “I’m able to sleep better at night” or “I feel less pain” which are all great benefits but also could result from other factors. One reason you could experience an improvement is because of something called “the placebo effect” which seems to be more powerful the more you spend. An $80 bottle of real CBD tincture better do something, otherwise you wasted your money. Nobody wants to feel like they wasted money.

A sample report from ProVerde – Source: ProVerde

Testing for Fake CBD

In our last few articles we looked at several large CannaBiDioL (CBD) companies – Elixinol and Charlotte’s Web – which present investors with a couple of pure plays on the CBD theme and have the financials to prove it. (Both of these companies produce real CBD oil extract taken from the cannabis plant.) While writing these pieces, we spent some time talking with industry experts and realized there’s a real problem out there when it comes to fake CBD oil being sold. Before we get into that, we’re going to talk about why fake CBD tincture is so problematic.

Founded in 2016, the U.S. Hemp Authority is a tax-exempt organization, legally independent of other hemp organizations and companies, and is not a governmental body or regulatory agency. The effort is presently being funded by the U.S. Hemp Roundtable – a coalition of dozens of hemp companies – that represent every link of the product chain, from seed to sale. They’ve developed a 43-page Guidance Plan which provides some set procedures for growers and producers to follow which the industry has collectively agreed upon. Those companies that adopt these guidelines are then considered to be “certified” and will then presumably adorn their product labels with a stamp of approval. The first Guidance Plan – Version 1.0 – has resulted in 13 companies receiving certification and they’re currently working on Guidance Plan 2.0.

We first learned about ProVerde while talking with Charlotte’s Web about the prevalence of fake CDB oils on Amazon. (In one case, a CBD oil on Amazon was tested and found to be olive oil. And probably bottom-shelf olive oil at that.) Founded in 2013, Massachusetts startup ProVerde Laboratories has taken in $2.8 million in funding to offer “analytical testing and consulting services in the marijuana and hemp segment.” They offer a sophisticated suite of testing services that’s accredited and used by some of the world’s leading cannabis firms to test their cannabis and hemp products for harmful contaminants such as mold, mildew, bacteria, heavy metals, and pesticides in an effort to ensure product sold or processed is safe to consume. The lab does not offer, sell, or broker CBD products so they can remain purely objective.

Here is what it all comes down to. If you do take CBD, you want to be absolutely sure you’re taking real CBD. As you can probably guess, not all CBD tinctures are created the same. It is, however, all pretty pricey stuff. Weed smokers know that smoking a 20-sack of Mexican brick weed isn’t worth the chronic cough and the fact you need to smoke half an eight for a head change. Pony up a bit more and get some Beasters for 35 a sack or just pay the 50 bones and get some of the stuff that killed Elvis. Same thing holds true for CBD products. People want to find the best brand and stick with it which is what the numbers tell us. The key takeaway here is that you can avoid the fakes by finding a legitimate brand that works for you and stick with it. If the best brand doesn’t give you any positive effects, then CBD isn’t for you and you can stop wasting money on it.